news announcements and events from Quofore

ATLANTA (December 13, 2011)—Quofore, the world’s leading provider of mobile sales force automation solutions, today named Edgar Mendoza as its director of business development for Latin America. Read more

ATLANTA (December 6, 2011)—Quofore, the world’s leading provider of mobile sales force automation solutions, today announced that Beam Global, one of the world’s leading premium spirits companies, has implemented Quofore sales and merchandising for its Canadian operations. Beam is in the process of expanding the Quofore Sales and Merchandising application to other markets. Read more

SYDNEY, AUSTRALIA (July 7, 2011) - Quofore, a world leader in retail execution and sales force automation software solutions for global Consumer Products companies, has released a new white paper. The paper is a guide for companies to help them select the right mobile solution to increase their brands’ success in emerging markets. Read more

SINGAPORE (May 31, 2011) - Quofore, a world leader in retail execution and sales force automation software solutions for global Consumer Products companies, announced the appointment of Peter Shi as Greater China Supervisor, based in Shanghai, China. Read more

ATLANTA (April 18, 2011) - Quofore, a world leader in retail execution and sales force automation (SFA) software solutions for global Consumer Products companies, today announced that it has received a “Strong Positive” rating in Gartner’s report entitled “Sales Force Automation in the Consumer Goods Industry.” Read more

SYDNEY, AUSTRALIA (February 21, 2011) - Quofore, the world’s leading provider of mobile sales force automation solutions for retail execution, today announced it has released a new white paper which provides insights into how Consumer Products companies can overcome the challenges presented by the general trade channel in emerging markets. Read more

ATLANTA, GEORGIA (February 15, 2011) - Quofore, a world leader in retail execution and sales force automation software solutions for global Consumer Products companies, announced today that it has received $5.25 million in Series-B funding from the company’s founding shareholders alongside existing investors, ABS Capital Partners, a leading growth equity investor. The company also announced that it had added seasoned software executive, Tom Thomas, to the board of directors. Read more

ATLANTA (February 11, 2011) - Quofore, the world’s leading provider of mobile sales force automation solutions, has been named for the fifth time an "Editor’s Pick" by the writers of Consumer Goods Technology magazine. Read more

ATLANTA (December 15, 2010) - Quofore, international leader in retail execution mobile applications to help companies win at the shelf, today released a new white paper which offers insights into practical strategies being implemented by Consumer Products companies around the world to transform their field representatives into agents of business value development. Read more

SYDNEY, AUSTRALIA (December 9, 2010) - Quofore, international leader in retail execution mobile applications to help companies win at the shelf, today announced that it has partnered with systemsGo Corporation, a leading Asian IT infrastructure services company with deep roots in Japan. Read more

ATLANTA (October 19, 2010) - Quofore, the world’s leading provider of mobile sales force automation solutions for retail execution, announced today that nearly 2,000 sales territory managers in Kellogg’s KUSA DSD Sales Team are using the Quofore mobile technology solution to plan sales visits and more effectively take and manage in-store orders for their snacks products. Read more

ATLANTA (July 22, 2010) - The Quofore-Booz & Company 2010 Industry Benchmark ROI Survey is our response to popular demand. As a follow-up to the springtime release of our broader benchmarking study, CP executives wanted more insights into the return-on-investment practices of their global and domestic CP peers and the retailers they supply. Read more

ATLANTA (May 3, 2010) - With the objective to better understand the challenges CPG companies face in-store and how technology is being used in the in-store environment, Quofore conducted a survey in March with consulting partner Booz&Co. Read more

ATLANTA (January 26, 2010) - Among the most trusted vendor product and service reports on information technology, Gartner's "MarketScope for Sales Force Automation in the Consumer Goods Industry" has given Quofore a "strong positive" rating. Read more

SYDNEY, AUSTRALIA (January 15, 2010) - Quofore, the global provider of mobile sales force automation solutions for retail execution and van sales, today announced the launch of a new mobile phone application to better serve field sales and merchandising teams. Read more

MILTON KEYNES, UK (January 8, 2010) - Dave Stark, a seasoned professional in the enterprise software business with a distinguished career in sales, marketing, regional expansion, and general management, has joined Quofore as Managing Director of EMEA. Read more

ATLANTA (December 28, 2009) - In order to advance their vision to increase the consumers' in-store shopper engagement, Schwan's Consumer Brands North America, Inc. enlisted Quofore to provide on-demand software that would aid workers in their collection of in-store business intelligence as well as pre-order, delivery and merchandising tasks. By early 2010, more than 1,500 workers will be outfitted with Quofore's mobile application and Management Suite application. Read more

ATLANTA (November 12, 2009) - Quofore announced more than a name change to complement their growth and industry recognition among consumer goods manufacturers. The company has earned the status of being a Microsoft Gold Certified Partner in all of Quofore's regions globally, representing the highest level of competence and expertise with Microsoft technologies. The designation is a monumental landmark for Quofore as they work to expand service offerings to industry-leading clients such as Procter and Gamble, Cadbury and Black & Decker. Read more

Atlanta GA, September 21, 2009 - Quofore, global provider of mobile sales force automation solutions for retail execution and direct store delivery (DSD), today announced the addition of five new executives plus new staff hires in marketing, sales, support, training and finance. The employee and management staff expansion reflects the company's rapid growth in client acquisition, including three of the world's largest consumer goods companies: Kraft, Kellogg's, and Unilever. Read more

Sydney, July 21, 2009 Cadbury today announced it has chosen Quofore, the worlds leading provider of mobile sales force automation solutions to deliver its advanced retail execution solution. Read more