As one of the largest manufacturer's representatives in the U.S, MSI's areas of expertise include the home and garden, sporting goods, and toy industries. Some of the brands they represent include Char-Broil barbeque grills, Huffy Bicycles, K'NEX and Suncast storage systems amongst others. Products are sold to major retailers including Ace Hardware, Home Depot, Kmart, Sears and Target.

Responsibilities for field workers include; managing multi-store territories, merchandising, displays and plan-o-grams, store resets, product demos & training classes, relationship building with store managers, reporting to head office and updating inventory counts. There was a great deal of paperwork involved in completing the sales call at each customer and even more paperwork for the field workers to complete in order to pass on information to the companies they represent.

MSI selected the Quofore solution to deliver a comprehensive mobility solution on handheld devices. The Quofore solution has delivered rich functionality to the field workers on a sophisticated yet simple to use application which has helped MSI streamline the full range of activities undertaken. Field workers also have the capability to audit stock levels, prices and track competitors. With less paperwork the overall efficiency of MSI's field workers has improved and they can make optimal use of their time, resulting in greater productivity.