 | | Read details of the latest news from Quofore, including Quofore customers, the consumer products and mobile applications industry, Quofore product and our partners from around the world. If you would like any further information on any news articles or have some news to contribute please contact the Quofore office in your region. [In October 2009 Quofore changed its name from O4 Corporation to Quofore. All press releases prior to October 2009 refer to O4 Corporation.] |
|
|
New research: "Global In-Store Practices"
|
ATLANTA (May 3, 2010)?With the objective to better understand the challenges CPG companies face in-store and how technology is being used in the in-store environment, Quofore conducted a survey during March with consulting partner Booz&Co. Read more |
|
|
Leading IT Research Firm Rates Quofore Strong Positive
|
ATLANTA (January 26, 2010)?Among the most trusted vendor product and service reports on information technology, Gartner?s ?MarketScope for Sales Force Automation in the Consumer Goods Industry? has given Quofore a ?strong positive? rating. Read more |
|
|
Quofore Debuts Mobile Phone Application for Instant In-Store Data Collection
|
SYDNEY, AUSTRALIA (January 15, 2010)?Quofore, the global provider of mobile sales force automation solutions for retail execution and van sales, today announced the launch of a new mobile phone application to better serve field sales and merchandising teams. Read more |
|
|
Quofore Hires New EMEA Director, Promotes Within Americas Office
|
MILTON KEYNES, UK (January 8, 2010)?Dave Stark, a seasoned professional in the enterprise software business with a distinguished career in sales, marketing, regional expansion, and general management, has joined Quofore as Managing Director of EMEA. Read more |
|
|
Schwan Invests in Field Employees
|
In order to advance their vision to increase the consumers? in-store shopper engagement, Schwan?s Consumer Brands North America, Inc. enlisted Quofore (formerly O4 Corporation) to provide on-demand software that would aid workers in their collection of in-store business intelligence as well as pre-order, delivery and merchandising tasks. By early 2010, more than 1,500 workers will be outfitted with Quofore?s mobile application and Management Suite application. Read more |
|
|
Quofore expands presence and appoints Asia Business Development Director
|
SINGAPORE (December 14, 2009)?Quofore, the global provider of mobile sales force automation solutions for retail execution and van sales, today announced the appointment of Yogesh Bhalerao as the Business Development Director, Asia. Read more |
|
|
Quofore Becomes Microsoft Gold Certified Partner
|
ATLANTA (November 12, 2009)--Quofore (formerly O4 Corporation) announced more than a name change to complement their growth and industry recognition among consumer goods manufacturers. The company has earned the status of being a Microsoft Gold Certified Partner in all of Quofore?s regions globally, representing the highest level of competence and expertise with Microsoft technologies. The designation is a monumental landmark for Quofore as they work to expand service offerings to industry-leading clients such as Procter and Gamble, Cadbury and Black & Decker. Read more |
|
|
From O4 to Quofore: name change underscores leadership in the field
|
October 13, 2009 (Atlanta GA) - Since 1998, O4 Corporation has provided many of the world?s leading consumer products manufacturers with mobile software solutions for retail execution. Along the way, O4 has gained recognition from customers and influential industry organizations alike as a pioneering thought leader in the field. Underscoring this leadership, the company today announced that it is changing its name worldwide to ?Quofore? (pronounced kwġ-for). Read more |
|
|
O4 Corporation Expands Global and Regional Management Teams
|
Atlanta GA, September 21, 2009 - O4 Corporation, global provider of mobile sales force automation solutions for retail execution and direct store delivery (DSD), today announced the addition of five new executives plus new staff hires in marketing, sales, support, training and finance. The employee and management staff expansion reflects the company's rapid growth in client acquisition, including three of the world's largest consumer goods companies: Kraft, Kellogg's, and Unilever. Read more |
|
|
Cadbury sweetens up with O4 Corporation
|
Sydney, July 21, 2009 Cadbury today announced it has chosen O4 Corporation, the world's leading provider of mobile sales force automation solutions to deliver its advanced retail execution solution. Read more |
|
|
O4 Corporation secures $15 million growth investment
|
Atlanta, GA, May 27, 2009 O4 Corporation (O4), the world's leading provider of mobile sales force automation solutions for retail execution, today announced it had completed a $15 million Series A financing transaction led by ABS Capital Partners, a leading later-stage growth company investor. Read more |
|
|
O4 Customer POM Wonderful named "Standout SMB Company"
|
May 5, 2009?O4 Corporation, the world's leading provider of mobile sales force automation solutions for retail execution, today announced its customer, POM Wonderful, has been named a ?Standout Small- to Medium-Sized (SMB) Company? by the writers of Consumer Goods Technology magazine in its April issue. Read more |
|
|
The Heat Group signs O4 Corporation to put a gloss on cosmetics retailing
|
April 20, 2009 - O4 Corporation, leading provider of mobile sales force automation solutions for retail execution, today announced its solution will be implemented by Melbourne-based company The Heat Group, one of the largest distributors of cosmetics and personal care products in Australia. Read more |
|
|
The Inventure Group now live with O4 Corporations mobile solution
|
March 31, 2009 - Snack food company improves direct store delivery efforts and overall efficiency of its independent operators. Read more |
|
|
O4 Corporation announces two new senior appointments
|
Feb 23, 2009 - O4 Corporation, the world's leading provider of sales force automation software for Consumer Products companies, has announced the appointment of Angela Lovegrove as Managing Director, Quofore Asia Pacific and Shanker Krishnan, Executive Vice President, Product Development. Read more |
|
|
O4 named "Editors Pick" by Consumer Goods Technology magazine third consecutive year
|
February 3, 2009?O4, the world's leading provider of next-generation mobile software solutions, has been named an "Editor's Pick" by the writers of Consumer Goods Technology magazine in its January 2009 issue. Read more |
|
|
Harris Fogel, President O4 Americas, profiled by GMA
|
February 2, 2009 - Harris Fogel President of O4 Americas has been profiled by the Grocery Manaufacturers Association in the Industry Affairs Review newsletter. Read more |
|
|
Edge Sales & Marketing live with O4 Solution
|
January 22, 2009 - O4 Corporation, the world's leading provider of next-generation mobile software solutions, announced today that Edge Sales and Marketing, a Calif.-based company that specializes in the sales and marketing of value-added and commodity produce, is live with O4's mobile technology solutions and is maximizing the productivity of its field sales force. Read more |
|
|
Booz & Co white paper: Handheld devices the next phase of trade promotions excellence
|
November, 2008 - Examines the reliable insights mobile solutions provide on store level promotions. From assessment before events, analysis afterward and planning for the future, to management tracking and reporting on field force productivity. Read more |
|
|
Paramount Farms and POM Wonderful to automate field operations, increase productivity with O4
|
September 23, 2008 - O4 Corporation today announced that Los Angeles-based Paramount Farms, the world's largest grower and processor of almonds and pistachios, and POM Wonderful, the country's largest grower of pomegranates, has selected its mobile technology solutions to maximize the productivity of its growing field sales force. Read more |
|
Latest News
